Why it worked
The video taps into the popular plant enthusiast community on TikTok by providing a practical and visually appealing demonstration of a propagation technique. The use of a branded product, Puddle Pads, integrated naturally into the content, likely resonated with viewers interested in specialized plant care solutions.
Summary
The video demonstrates how to propagate Alocasia corms using Puddle Pads. It shows the process of preparing the corms, placing them in the Puddle Pads with water, and then placing them in a propagation environment.