Promoted product
iPhone Pro
Why it worked
The video likely worked due to its provocative and humorous design, which is unexpected for a typical product showcase and grabs attention through shock value and novelty.
Summary
The video shows a person holding a red iPhone Pro shaped like a middle finger. The screen protector is removed, revealing the black screen, and then the back of the phone with the Apple logo is shown.
Structure
- 1Holding the phone
- 2Removing screen protector
- 3Showing the back of the phone
Product placement
iPhone Pro (Acts): A smartphone that is shown being handled and having its screen protector removed. Removing it changes what happens in the video. Apple logo (Appears): The Apple logo is visible on the back of the phone. Removing it would not change what happens in the video.