GRWM Bubble x e.l.f edition

@bubble

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Views

315.9K

Likes

3.8K

Comments

804

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SoundTikTok sound · original sound - ex7stence

View velocity

+160.2K views over 18.1d · ~8.8K/day · 6 observations

Promoted product

Bubble x e.l.f. collaboration products

Why it worked

The video leverages a popular "Get Ready With Me" (GRWM) format and a collaboration between two well-known brands (Bubble and e.l.f.), appealing to a broad audience interested in beauty and skincare routines.

Summary

The creator demonstrates a makeup routine using products from the limited edition Bubble x e.l.f. collaboration. She applies a hydrating moisturizer with bronzing drops, followed by a cream blush and a lip product, showcasing the combined skincare and makeup benefits.

Structure

1Introduction to GRWM and Bubble x e.l.f. edition
2Application of Drop N Dunk hydrating moisturizer + bronzing drops
3Application of Camo Slide cream blush
4Application of Glow Talk lip product
5

Original caption

The secret to an effortless no-makeup makeup look? Products that do both! Meet the limited edition Bubble x e.l.f - skincare expertise combined with iconic shades to create routines that feel hydrating, flawless, and glowy like no other.

More from @bubble

Product placement

Bubble x e.l.f edition: This is a limited edition collaboration between Bubble and e.l.f. cosmetics. The products shown are part of this collaboration. Bubble: A skincare brand. e.l.f.: A cosmetics brand. Drop N Dunk Shade Fair Gold: A hydrating moisturizer + bronzing drops from the Bubble x e.l.f. collaboration. It acts as a skincare and makeup product, providing hydration and a bronzed glow. Camo Slide Shade Dusty Rose: A cream blush from the Bubble x e.l.f. collaboration. It acts as a makeup product for adding color to the cheeks. Glow Talk Shade Berry Well: A lip product from the Bubble x e.l.f. collaboration. It acts as a makeup product for the lips.