Why it worked
The video tapped into the existing fanbase of aespa by creating a fun, interactive game concept related to their music. The aesthetic and gameplay are visually appealing and align with the typical interests of K-pop fans.
Summary
This video showcases a fan-made game concept based on the aespa song "Kiss N Tell". The game allows users to choose a character and then dress them up in various outfits, simulating a virtual closet experience.
Structure
- 1Introduction of the game concept
- 2Title screen and character selection
- 3Demonstration of character customization
- 4Showcasing different clothing options
- 5Applying outfits to the character
Product placement
aespa (band) - appears as character art for a game. Removing it would change the game's theme.
Kiss N Tell (game) - the game being presented and played. Removing it would remove the video's subject.
Adobe Illustrator (software) - used to create the game assets. Removing it would mean the assets would have to be created differently, but the game itself would still exist.
Adobe After Effects (software) - used to create the game assets. Removing it would mean the assets would have to be created differently, but the game itself would still exist.
On-screen text
aespa "Kiss N Tell" but make it a game
SOURCE: AESPA.OFFICIAL.INSTAGRAM
Kiss N Tell
Choose your character
Karina
Giselle
Winter
Ningning
aespa
kiss n tell
place your disc here
YOURS.KIRLIE
Kiss N Tell
WINTER'S CLOSET