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My Latest Poshmark Find

@samantha.lilliann

3.4K followers · usually 746 views a post

Views

310.4K

Likes

312

Comments

Promoted product

Poshmark

Why it worked

The video effectively uses a "haul" or "outfit styling" format, which is popular on TikTok, to showcase thrifted items. The creator's enthusiasm and the aesthetic appeal of the items, combined with the "Poshmark Partner" disclosure, likely drove engagement and interest in the platform.

Summary

The creator showcases a "Poshmark find" outfit, featuring iconic handmade boots, a bohemian-style dress, a western-themed belt, a sequined scarf, and a Gucci Guccissima bag. They highlight how Poshmark has helped them curate a cooler closet and express excitement about styling these pieces.

Structure

1Introduction of Poshmark find: boots
2Styling the boots with a dress and belt
3Adding accessories: scarf and jewelry
4Showcasing the Gucci bag
5Concluding statement about Poshmark and closet curation

Product placement

Poshmark: (a) it ACTS - it is the platform where the creator found the boots and the bag, and the creator states "Poshmark has the coolest stuff ever" and "I started shopping on Poshmark my closet has only been getting cooler and cooler", implying it is a place to find desirable items. Removing Poshmark would change the context of the creator's shopping experience. (b) it APPEARS - it is mentioned in the caption and on-screen text. Removing it would not change what happens in the video. Gucci Guccissima bag: (a) it ACTS - it is shown as part of a styled outfit and described as "beautiful". Removing it would change the final look. USPS Ground Advantage: (b) it APPEARS - it is printed on the shipping box. Removing it would not change what happens in the video.

Original caption

There’s something so timeless about a pair of handmade leather moccasin boots—I already know I’ll be styling these year-round.🤎 @Poshmark . . . #PoshmarkPartner #MoccasinBoots #BohoStyle #VintageStyle #SecondhandFashion