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Brighter armpits in a week
@albina
247.9K followers · usually 29.9K views a post
Views
249.0K
Likes
4.2K
Comments
30
Shares
759
View velocity
+91.9K views over 15.8d · ~5.8K/day · 5 observations
Why it worked
The video likely worked due to its clear and concise demonstration of a product's purported effectiveness over time, using a common beauty concern (dark underarms) and a simple visual progression to showcase results.
Summary
The video shows a person applying a spray to their underarms over a period of seven days, with on-screen text indicating "Brighter armpits in a week." It progresses from day 1 to day 7, showing the application process and then a "before" shot.
Structure
- 1Applying spray to underarms (Day 1)
- 2Applying spray to underarms (Day 3)
- 3Applying spray to underarms (Day 5)
- 4Applying spray to underarms (Day 7)
- 5Showing "before" state
On-screen text
Brighter armpits in a week
day 1
day 3
day 5
day 7
before
Original caption
Brighter armpits in a week ✨ #skin #skincareroutine #skincare #glow
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