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25.4Silent UGCOther hookLifestyle
Hook
No way Blair...
@thatoneguycollin
229.8K followers · usually 23.1K views a post
Views
569.0K
Likes
86.6K
Comments
1.1K
Shares
2.5K
Why it worked
The creator uses a common TikTok trend of revealing a person or object with a dramatic build-up, which is engaging for viewers. The use of a recognizable name like "Blair" also adds an element of intrigue.
Summary
The video shows two images of a young man. The first image is a selfie with the text "No way Blair...". The second image shows the same man dressed up with a pink scarf and a hood, with the text "It's a picture of Blair".
Structure
- 1Selfie with text
- 2Man in costume with text
- 3Reveal of "Blair"
On-screen text
No way Blair...
It's a picture of Blair
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