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@briannaancheta — 4x breakout selling Holler lip glosses and Tree Hut body scrubs | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

4.5×Talking HeadProblem Callout hookLifestyle

Hook

$5 FALL LIPPIES AT TARGET?!

@briannaancheta

4.0M followers · usually 34.8K views a post

Views

152.8K

Likes

13.4K

Comments

59

Shares

2.8K

SoundTikTok sound · original sound - briannaancheta

Promoted product

Holler lip glosses and Tree Hut body scrubs

Why it worked

The video taps into the popular "fall" aesthetic and the appeal of affordable "dupes" or seasonal items from a well-known retailer like Target. The focus on cute packaging and festive scents creates a strong impulse buy appeal.

Summary

The creator showcases affordable fall-themed beauty products found in Target's dollar section. The video highlights lip glosses from the brand Holler and mini body scrubs from Tree Hut, emphasizing their scents and festive packaging.

Structure

1Introduction to fall lip products at Target
2Showcasing Holler lip glosses with keychain charms
3Highlighting Holler fall body sprays
4Introducing Tree Hut mini fall body scrubs
5

Original caption

I’m so excited for fall🥹🍂💄 perfect for boo baskets coming up! target fall beauty finds all under $5 #targetbeauty #targetbeautyfinds #targetbullseye #targetfallfinds #targetfall

More from @briannaancheta

More breakout videos from this creator.

Displaying various Tree Hut scents

6Concluding with gift potential and price point

Product placement

Target (store) - appears, removing it would not change what happens in the video. Holler (brand) - acts, its interface is operated to show products, removing it would change what happens in the video. Tree Hut (brand) - acts, its interface is operated to show products, removing it would change what happens in the video.

On-screen text

$5 FALL LIPPIES AT TARGET?!

Transcript

Target dollar section just came out with the cutest fall lippies this year and they're all $5. They're scented and come in different shades. And my favorite part is it comes with a cute little pumpkin charm. They have so many different flavors and shades like this cinnamon bun one with a cinnamon charm and one of my favorites is toffee apple with the cutest little ghosty charm. They also have some new fall body sprays for only $5. This pumpkin pie body spray you could pair with the pumpkin spice lip for like a cute little gift. And they also have maple pecan and cashmere cozy. I just realized Tree Hut came out with the cutest little mini fall sugar scrubs. They have such good scents too like pumpkin roll, espresso martini, fireside maple and apple crumble which would be perfect for Halloween. All of these make such great gifts and they're all under $5.

Tree Hut is now at Costco?!! Omg finally!!! My 2 fav tree hut scents bundled tog

Tree Hut Shea Sugar Scrub Duo

1.0Mviews·@briannaancheta

Mini fall boo baskets are oficially back! I think these are my fav🥹🍂🧡 #fallbo

Holler Peptide Plump Up Lip Treatment Keychain, Holler Pumpkin Pie Scented Body and Hair Mist, Tree Hut Pumpkin Roll Shea Sugar Scrub, SpaLife Moisturizing Pumpkin Facial Mask

252.3Kviews·@briannaancheta

Put together a fall boo basket but let’s make it affordable and under $25!🎃🍂 b

@briannaancheta