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1.9KSilent UGCCuriosity Gap hookLifestyle
Hook
I wish I knew this sooner 🥺😱🔥
@leraapproved
10.4K followers · usually 5.6K views a post
Views
10.8M
Likes
241.3K
Comments
1.9K
Shares
7.7K
View velocity
+7.0M views over 28.8d · ~241.7K/day · 13 observations
Why it worked
The video likely worked because it presented a simple, practical solution to a common problem (protecting valuables on the beach) in a visually engaging way. The "hack" format and the element of surprise when the items are revealed from the sand would have captured viewer attention.
Summary
The video shows a person on a beach demonstrating a collapsible pink container. They place a phone, wallet, and money inside it, then cover it with sand. The container appears to be a way to protect valuables from sand and theft.
Structure
- 1Demonstrating a collapsible container on the beach
- 2Placing phone, wallet, and money inside
- 3Burying the container in the sand
- 4Covering the container with sand using a shovel
- 5Showing the container hidden in the sand
On-screen text
I wish I knew this sooner 🥺😱🔥
Original caption
Beach hacks that actually work 🏖️😱🌊 #beachhack #beachtips #summerhack #vacationtips #beachlife
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