WHY THE HAIR BOW?

child day child day one child day three child day three child day five child day six child day seven child day seven child day seven child day eight child day nine child day ten child day ten child day eleven child day twelve trial day twelve I'm Brandy I majored in criminal and I've studied trial persuasion and psychology of a courtroom about the psychology happening testimony Clancy starting prosecutor's hair bow during opening statements prosecutor Shannon Buckingham told the jury that five year old Cora Clancy loved hair bows and now every single day courtroom bow psychology psychology behind this is bows were something that Cora loved bow carry a beyond the itself psychologically through association and seeing cue again person easier it then there's the more the jury sees the same visual after that connection has been established may the association without having to Cora's name again because the connection is emotionally emotional salience into people tend to notice and remember emotionally charged information more strongly neutral details visual advocacy courtroom only hearing and reviewing exhibits they're also taking in repeated imagery tone and each each side presents the center so gives a repeated connection without word of testimony prosecutor hair bows