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362Talking HeadProblem Callout hookLifestyle
Hook
People have to tell me their allergies if they come over for dinner because I'm 100% lying about what we're having. This Alfredo sauce is 95% cauliflower and my son has no idea
@amandagiddensandco
3.0K followers · usually 1.9K views a post
Views
616.1K
Likes
49.8K
Comments
314
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Why it worked
The creator uses a relatable "mom hack" to make a healthier version of a popular dish, creating intrigue and a sense of shared secret with the audience.
Summary
The creator shares a recipe for a cauliflower-based Alfredo sauce, admitting to lying about its ingredients to her son. She highlights that the sauce is 95% cauliflower and her son is unaware of the substitution.
Structure
- 1Introduction to lying about dinner ingredients
- 2Revealing the secret ingredient: cauliflower
- 3Son's unawareness of the substitution
- 4Serving the pasta with the sauce
On-screen text
People have to tell me their allergies if they come over for dinner because I'm 100% lying about what we're having. This Alfredo sauce is 95% cauliflower and my son has no idea
Transcript
I'm definitely more regular Mom than cool Mom. I can't believe I'm about to share this with you guys, but I'm 100% lying about what we're having for dinner. This Alfredo sauce is 95% cauliflower and my son has no idea. He thinks it's the real deal. I'm definitely more regular Mom than cool Mom. I can't believe I'm about to share this with you guys, but I'm 100% lying about what we're having for dinner. This Alfredo sauce is 95% cauliflower and my son has no idea. He thinks it's the real deal.
Original caption
I’m definitely more regular Mom than cool Mom.
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