Spice Check

@spicecheck

2.6K followers · usually 33.1K views a post

Views

253.7K

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7.4K

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SoundTikTok sound · original sound - oun.44

Promoted product

Hermès Birkin Bag

Why it worked

The video leverages the aspirational nature of luxury goods and the relatable dilemma of choosing between immediate cash and a high-value item, creating engaging content that encourages viewer participation and discussion.

Summary

The video presents a "This or That" style game show format where a participant is asked to choose between RM2000 cash and various luxury handbags. The participant consistently chooses the handbag over the cash, ultimately selecting the Hermès Birkin bag.

Structure

1Introduction of the game "Spice Check"
2Choice 1: RM2000 cash vs. Longchamp Le Pliage
3Choice 2: RM2000 cash vs. Coach Brooklyn Bag
4Choice 3: RM2000 cash vs. Polène Cyme Bag
5Choice 4: RM2000 cash vs. Chanel Maxi Flap Bag
6Choice 5: Balenciaga City Bag vs. Dior Lady Dior Bag
7Choice 6: Balenciaga City Bag vs. The Row Margaux Tote

Original caption

Is it the cash or the bags for you? This or that 👛 #fashion #bags #spicecheck #fashioninspo #outfit

More from @spicecheck

Product placement

Longchamp Le Pliage: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Coach Brooklyn Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Polène Cyme Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Chanel Maxi Flap Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Balenciaga City Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Dior Lady Dior Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. The Row Margaux Tote: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Goyard Bohème Hobo Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked. Hermès Birkin Bag: it is a handbag that is presented as an option to win. Removing it would change the question being asked.

On-screen text

Spice Check RM2000 cash or a Longchamp Le Pliage? RM2000 cash RM2000 cash or a Brooklyn Bag by Coach? RM2000 cash RM2000 cash or the Cyme Bag by Polène? RM2000 cash RM2000 cash or the Maxi Flap Bag by Chanel? The Maxi Flap Bag by Chanel Maxi Flap Bag by Chanel or the City Bag by Balenciaga? City Bag by Balenciaga City Bag by Balenciaga or the Lady Dior by Dior? City Bag by Balenciaga City Bag by Balenciaga or the Margaux Tote by The Row? The Row The Margaux Tote by The Row or the Bohème Hobo Bag by Goyard? The Row Margaux Tote by The Row or a Birkin by Hermès? I think

Transcript

RM2000 cash or a Longchamp Le Pliage? RM2000 cash RM2000 cash or a Brooklyn Bag by Coach? RM2000 cash RM2000 cash or the Cyme Bag by Polène? RM2000 cash RM2000 cash or the Maxi Flap Bag by Chanel? The Maxi Flap Bag by Chanel Maxi Flap Bag by Chanel or the City Bag by Balenciaga? City Bag by Balenciaga City Bag by Balenciaga or the Lady Dior by Dior? City Bag by Balenciaga City Bag by Balenciaga or the Margaux Tote by The Row? The Row The Margaux Tote by The Row or the Bohème Hobo Bag by Goyard? The Row Margaux Tote by The Row or a Birkin by Hermès? I think