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22.4Talking HeadOther hookLifestyle
Hook
"literally"
@lbronte_
14.4K followers · usually 6.6K views a post
Views
147.5K
Likes
33.8K
Comments
58
Shares
479
View velocity
+5.3K views over 4.1d · ~1.3K/day · 4 observations
Why it worked
The video likely resonated with "journaltok" and stationery enthusiasts by showcasing a visually appealing and curated journal setup, tapping into the aesthetic and organizational trends within that community.
Summary
The video shows a person holding a black leather journal with multiple inserts. Text overlays describe the journal as "literally" "kinda chic" and "obsessed" with it, stating "it's giving niche". The Prada logo is visible on one of the inserts.
Structure
- 1Holding a black leather journal
- 2Showing multiple inserts within the journal
- 3Text overlays describing the journal's aesthetic
- 4Close-up on the journal's details
- 5Rotating the journal to show different angles
Product placement
PRADA: it merely APPEARS. Removing it would not change what happens in the video.
On-screen text
"literally"
"kinda chic"
"obsessed"
"it's giving"
"niche"
"c*nt"
Original caption
i love it here #journaltok #stationery #whatsinmybag #louisecarmen #journalecosystem
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