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115Silent UGCStory Open hookEcommerce
Hook
TOLD MYSELF I COULD GET THIS BAG IF I GET RID OF 2
@3peasconsignment
13.2K followers · usually 353 views a post
Views
40.2K
Likes
1.1K
Comments
25
Shares
567
Promoted product
3 Peas in a Pod Consignment
Why it worked
The video uses a relatable 'girl math' shopping justification to frame the luxury item as an attainable goal, effectively driving interest in the consignment store's inventory.
Summary
A luxury consignment store showcases a new Louis Vuitton Graceful PM bag that has arrived in their inventory. The video encourages viewers to shop, sell, or consign with them.
Structure
- 1Creator displays a Louis Vuitton bag
- 2Text overlay suggests a trade-in strategy
- 3Creator shows the empty trash bin
- 4Call to action to visit the consignment shop
Product placement
Louis Vuitton (a) ACTS: the bag is the subject of the video, shown in detail as a new arrival for sale. Removing it would change the entire purpose of the video. 3 Peas in a Pod Consignment (a) ACTS: the store is the entity selling the bag and the source of the inventory. Removing it would change the video as it is the business being promoted.
Original caption
You can get a new bag if you just get rid of two 😉🤣 SHOP! SELL! CONSIGN! This new luxury Graceful PM has just came in and she won’t be here long. Come try her for yourself 🤭 #3peasinapodluxuryconsignment #luxury #emptyyourcloset