Support an artist before she has millions of followers?

The video leverages the common desire to support emerging talent and uses a visually appealing art creation process as the hook. The "support an artist before she has millions of followers" narrative taps into a sense of discovery and early adoption.

The video shows a digital artist using ibisPaint X to create a drawing of a star, transitioning from a simple line to a completed star. The artist is on a train, and the video is presented as a way to support artists before they become famous.