editing seeing a broadway show like a horror movie, except it IS a horror movie...

@kaishacreates

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SoundTikTok sound · original sound - okekenoke826

Promoted product

Paranormal Activity Broadwayparanormalbroadway.com

PARANORMAL ACTIVITY, a new story now on Broadway for 20 weeks only. Strictly limited engagement.

Why it worked

The creator uses a popular editing style (horror movie aesthetic) to make a standard theater review feel like a cinematic experience, increasing engagement.

Summary

The creator and her partner document their experience attending the Paranormal Activity Broadway show, showing their reactions before and after the performance.

Structure

1Introduction outside the theater
2Exterior shots of the marquee
3Showing the Playbill inside
4Reaction after the show

Product placement

Paranormal Activity (the Broadway show) ACTS: it is the subject of the video, the creator attends it, shows the Playbill, and reviews the experience. Removing it would change the entire video. Playbill APPEARS: it is a program for the show, removing it would not change the video's purpose.

Original caption

👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀👀 @Paranormal Activity Broadway 👀 #paranormalbroadway #paranormalactivity #broadway