Juicy Couture Leopard Robe

@aliciakmarie

6.3K followers · usually 1.4K views a post

Views

101.2K

Likes

16.2K

Comments

72

Shares

4.4K

SoundTikTok sound · Im In Love Im Obsessed Rihanna x Casa Di Remix

Why it worked

The video leverages the popularity of 'Ross finds' and recognizable brand names to create relatable, short-form shopping content.

Summary

The creator showcases a Juicy Couture leopard robe found at a Ross store. She expresses her love for the item but notes that it was not available in her size.

Structure

1Creator displays a leopard print robe
2Close-up of the brand and price tag
3Creator shows the back of the robe

Product placement

Juicy Couture (a fashion brand) - APPEARS as a logo on the robe and tag. Removing it would not change the video's content as it is the item being showcased. Ross (a retail store) - APPEARS as a store name on the price tag. Removing it would not change the video's content.