Update on the Jonesy figure.

@amecubed

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SoundTikTok sound · original sound - amecubed

Promoted product

Jonesy The First figure

Why it worked

The creator's genuine enthusiasm and relatable "splurge" purchase, combined with the niche appeal of "oshikatsu" (dedicating oneself to a fictional character), likely resonated with a specific audience, driving engagement despite the lack of a hard sell.

Summary

The creator shares an update on purchasing a "Jonesy The First" collectible figure from Fortnite. Despite acknowledging it as a potentially poor financial decision, they express extreme excitement and adoration for the figure, noting it will take a year to ship.

Structure

1Announces update on Jonesy figure purchase
2Acknowledges potential financial mistake
3Expresses excitement and adoration for the figure
4Mentions the long shipping time
5

Original caption

im going insane rn #oshikatsu #fortnite #jonesyfortnite #yumeship #selfship

More from @amecubed

Product placement

Fortnite Jonesy The First: This is a collectible figure that the creator purchased. It ACTS as the subject of the video, and its purchase is the central event. Removing it would change the video entirely. Fortnite: This is the video game the character Jonesy is from. It merely APPEARS as a logo on the figure's box. Removing it would not change what happens in the video. Videogame Masterpiece: This is likely a product line or series name for the figure. It ACTS as a descriptor for the figure. Removing it would not change what happens in the video. Hot Toys: This is the manufacturer of the figure. It ACTS as the maker of the figure. Removing it would not change what happens in the video. Epic Games: This is the developer of Fortnite. It merely APPEARS as a logo on the figure's box. Removing it would not change what happens in the video.

On-screen text

Update on the Jonesy figure. I probably just made the worst financial decision of my life. But keep in mind I'm only 17 so this probably won't be the only really stupid financial decision I make. But ha ha, I bought him. Oh my God. I'm just like, I'm kind of like a little ecstatic right now because I'm so excited because like I love him. I love Jonesy He is like one of the most dear things to me, the dearest things, one of the most dearest things to me in my life and I absolutely adore him with all my heart. I don't really know what I wanted to say. I just wanted to update because I did buy him. Um, he's going to ship. It's gonna take like a year for him to like actually finally ship but um, you guys can join me on my escapades for the next year while you wait until he shows up.

Transcript

Update on the Jonesy figure. I probably just made the worst financial decision of my life. But keep in mind I'm only 17 so this probably won't be the only really stupid financial decision I make. But ha ha, I bought him. Oh my God. I'm just like, I'm kind of like a little ecstatic right now because I'm so excited because like I love him. I love Jonesy He is like one of the most dear things to me, the dearest things, one of the most dearest things to me in my life and I absolutely adore him with all my heart. I don't really know what I wanted to say. I just wanted to update because I did buy him. Um, he's going to ship. It's gonna take like a year for him to like actually finally ship but um, you guys can join me on my escapades for the next year while you wait until he shows up.