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@bathandbodyworkscanada

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SoundTikTok sound · original sound - bathandbodyworkscanada

Promoted product

White Barn Leaves fragrances

Why it worked

The video taps into the strong seasonal appeal of fall scents and the popular "Leaves" fragrance line from White Barn. The aesthetic presentation and the creator's personal endorsement create a relatable and aspirational mood, encouraging viewers to embrace the fall season through scent.

Summary

The video showcases four different "Leaves" scented candles from White Barn, highlighting their fall-themed fragrances. The creator is shown holding the candles and then lighting one, suggesting a cozy autumn atmosphere.

Structure

1Introduction of multiple "Leaves" fragrances
2Close-up of "Leaves" candle
3Lighting of "Sweet Maple & Leaves" candle
4Close-up of "Fireside & Leaves" candle
5Close-up of "Lavender & Leaves" candle

Original caption

It’s never too early to get in the fall mood 😉 especially not with our NEW Leaves fragrances 👀 . Il n’est jamais trop tôt pour une ambiance automnale 😉 surtout avec nos NOUVELLES fragrances Leaves 👀

More from @bathandbodyworkscanada

Product placement

White Barn (brand): Appears as a label on candles. Removing it would not change what happens in the video. Leaves (fragrance): Appears as a label on candles. Removing it would not change what happens in the video. Fireside & Leaves (fragrance): Appears as a label on candles. Removing it would not change what happens in the video. Sweet Maple & Leaves (fragrance): Appears as a label on candles. Removing it would not change what happens in the video. Lavender & Leaves (fragrance): Appears as a label on candles. Removing it would not change what happens in the video.