@Walmart FRINGE NECK SCARF!!!!!!

@kvet534

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SoundTikTok sound · original sound - kvet534

Promoted product

fringe neck scarf

Why it worked

The video taps into the trend of affordable fashion finds, specifically highlighting a stylish accessory (fringe neck scarf) at a low price point from a popular retailer (Walmart). The creator's enthusiastic presentation and demonstration of multiple styling options make the product desirable and actionable for viewers.

Summary

The creator excitedly shares two fringe neck scarves purchased from Walmart for under $15 each. She demonstrates how to style them as a neck scarf and as a waist accessory, emphasizing their affordability and trendiness.

Structure

1Introduction of Walmart scarves
2Showcasing the navy blue scarf
3Showcasing the burgundy scarf
4Discussing the price and trendiness
5Styling the navy scarf as a neck accessory
6Styling the navy scarf as a waist accessory
7Styling the burgundy scarf as a neck accessory

Original caption

@Walmart FRINGE NECK SCARF!!!!!! You guys I’ve never ordered something so quickly!!!! You know I love my neck scarves!!! These are going to sell out!!! Linked in my LTK! Tried both on different ways in video! Order immediately—- high sellout risk for SURE!!!! #walmartfashion #grandmillenial #maximalism #walmartfinds #walmart

More from @kvet534

Product placement

Walmart (store): ACTS - The creator ordered items from Walmart online and picked them up in-store. Removing it would change the context of the purchase. Walmart (logo): APPEARS - A logo is visible on the bag. Removing it would not change what happens in the video.

Call to action

Order immediately

On-screen text

FRINGE NECK SCARF!!!!!! You guys I’ve never ordered something so quickly!!!! You know I love my neck scarves!!! These are going to sell out!!! Linked in my LTK! Tried both on different ways in video! Order immediately—- high sellout risk for SURE!!!! #walmartfashion #grandmillenial #maximalism #walmartfinds #walmart

Transcript

Walmart FRINGE NECK SCARF!!!!!! You guys I’ve never ordered something so quickly!!!! You know I love my neck scarves!!! These are going to sell out!!! Linked in my LTK! Tried both on different ways in video! Order immediately—- high sellout risk for SURE!!!! #walmartfashion #grandmillenial #maximalism #walmartfinds #walmart You scream I scream We all scream I screamed when I found this Walmart I ordered this online I curb-side picked it up Sorry I'm not going into Walmart On a Sunday And I didn't want to miss these UGA students start back tomorrow So I definitely was not going into the Walmart Just wait Here we go First one Navy blue Look at the fringe Look at the pattern How stinking cute is this going to be going into the fall I'm literally obsessed I'm trying it on for you And then they have this option Same brand And look at it It's got like brown fringe And it's got like stripe Love it So stinking cute These each were $14 and change Y'all laugh at the way I talk But this is a steal Every time I look up fringe neck scarves right now It's like becoming more of a trend They're super expensive And I just I don't know I can't pay 80 $75 $80 for a neck scarf So when I found these I actually screamed I screamed Let's try them on real quick I'm going to look insane cuz I'm wearing workout And yes it is It's very adorable It's old navy First off I want to show you She's big So you could use this even for your waist You know how this is Trending We could do this Okay But the main reason I bought her was for um This And so I think you're gonna have to fold it down some But I think I think I vibe with this one more But I love them both For $14 and change Under $15 each You can get two fringe neck scarves You need to order these They're going to sell out I hope that they come out with more colors and patterns I think they will Um I'm going to link these in my LTK at the top of my profile Order them Because they're going to sell out