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LONDON'S SCOOPABLE COOKIE DOUGH
@traveltothefridge
25.2K followers · usually 3.8K views a post
Views
530.6K
Likes
35.8K
Comments
107
Shares
13.1K
Promoted product
Puffy
Why it worked
The video highlights a visually appealing and indulgent dessert, combining warm cookie dough with soft serve, which is a popular and satisfying combination. The creator's enthusiastic endorsement and the clear presentation of the product's deliciousness likely drove engagement.
Summary
The video showcases a visit to Puffy, a bakery in London, to try their new scoopable cookie dough dessert topped with soft serve. The creator describes the warm, chocolate-filled brown butter cookie with soft serve as "dangerously good" and a "new favorite obsession."
Structure
- 1Introduction to Puffy and scoopable cookie dough
- 2Description of the cookie dough dessert
- 3Creator enjoying the dessert
- 4Recommendation to visit Puffy
Product placement
Puffy: ACTS - it is a bakery that sells cookies and ice cream. The video shows its storefront, interior, cookies, and cookie dough dessert. Removing it would change what happens in the video.
Instagram: APPEARS - it is the platform where the video is posted. Removing it would not change what happens in the video.
Original caption
For EP 9 of trying all of London’s sweet treats I’m at Puffy trying their NEW scoopable cookie dough topped with soft serve! 🍪🍦 & wow... this is dangerously good !!! The brown butter cookie has a milk & dark chocolate filling which is served warm then topped with a mountain of soft serve and omg its SOoOoO delicious ✨ 💰 £7.90 📍 Puffy, Soho #scoopablecookies #cookiesinlondon #londondesserts #londonsweettreats #foodinlondon
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