Why it worked
The post leverages current events and relatable anxieties about natural disasters to create a sense of urgency and relevance around the topic of emergency preparedness, prompting viewers to consider the necessity of prepping.
Summary
This post highlights recent natural disasters in Gary, Indiana and Hawaii, questioning why people are not more prepared for emergencies. It uses these events to advocate for the importance of prepping.
Structure
- 1Disaster in Gary, Indiana
- 2Disaster in Hawaii
- 3Questioning lack of preparedness
- 4Advocating for prepping
On-screen text
Gary, Indiana got hit hard.
Without power.
Without food.
Without
running water
Hawaii being hit by a
hurricane.
What more needs to
happen before you see
the reason for prepping?