Let's do my own

@lifesbetterwithkat

1.5M followers · usually 66.2K views a post

Views

567.5K

Likes

48.8K

Comments

378

Shares

883

SoundTikTok sound · original sound - lifesbetterwithkat

Promoted product

Notpolish

Notpolish Inc

Why it worked

The video likely performed well due to the creator's niche aesthetic (pink, glitter, Hello Kitty) appealing to a specific audience, combined with the satisfying ASMR-like process of nail application and the extreme length of the nails, which are visually striking and attention-grabbing.

Summary

The creator demonstrates how to apply extremely long, pink, glittery acrylic nails with Hello Kitty charms. She uses various nail products and tools throughout the process, including an energy drink, nail liquids, powders, and a UV lamp.

Structure

1Preparation and energy drink
2Applying nail tips
3Using nail products and tools
4Adding decorations and charms
5Final reveal of the nails

Original caption

Almost forgot who tf I was 🤭💅🏼👀 #asmr #nails #xxxl #longnails #licensedcosmetologist @Alani Nutrition @Notpolishinc @Young Nails

More from @lifesbetterwithkat

Product placement

Alani Nutrition (energy drink, ACTS - creator drinks it for energy, removing it would not change the video) Notpolish (nail powder, ACTS - creator uses it to do nails, removing it would change the video) Young Nails (nail liquid, ACTS - creator uses it to do nails, removing it would change the video) Aprés (nail primer, ACTS - creator uses it to do nails, removing it would change the video) Kiara Sky (UV lamp, APPEARS - creator uses it to cure nails, removing it would change the video, but it's not the primary product being sold) Glitter (nail glitter, ACTS - creator uses it to decorate nails, removing it would change the video)