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8.9KTalking HeadCuriosity Gap hookCreator Economy
Hook
This dog from New Zealand was trained to drive a car
@the.shark.decoy
24.7K followers · usually 472 views a post
Views
4.2M
Likes
662.9K
Comments
6.0K
Shares
268.3K
Promoted product
drivingdogs.co.nzdrivingdogs.co.nz
Why it worked
The video leverages a highly unusual and attention-grabbing premise (a dog driving a car) combined with clear branding and a website/hashtag for viewers to learn more, making it highly shareable and intriguing.
Summary
A dog from New Zealand is shown being trained to drive a car. The video features footage of the dog in the driver's seat, operating the steering wheel and gear shift, as well as driving on a track. The website drivingdogs.co.nz and hashtag #drivingdogs are displayed on the car.
Structure
- 1Introduction of the dog trained to drive
- 2Dog in the car, interacting with controls
- 3Dog driving on a track
- 4Close-ups of the dog's actions
- 5
Original caption
#thesharkdecoy #trending
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