Promoted product
DJI Osmo Pocket 3
Why it worked
The video uses a popular 'what's in my bag' format with visually appealing items, including a trending tech gadget (DJI Osmo Pocket 3), making it relatable and engaging for viewers interested in lifestyle and tech content.
Summary
The creator shows the contents of her pink jelly bag, including a DJI Osmo Pocket 3 camera, a Kindle, a wallet, AirPods, Poppi soda, candy, and water. She then states her intention to go to the West Village.
Structure
- 1Introduction with the jelly bag
- 2Showing camera and other tech items
- 3Showing personal items and snacks
- 4Showing drinks
- 5Concluding with bag contents and a call to action
Product placement
DJI Osmo Pocket 3: it is a camera that the creator pulls out of her bag. This is an ACTS placement because the creator shows the camera and mentions its name. Removing it would change what happens in the video.
Poppi: it is a brand of soda. This is an APPEARS placement because the creator shows the can. Removing it would not change what happens in the video.
Temu: it is an online marketplace. The creator mentions it as the source of her AirPods case. This is an APPEARS placement because it is only mentioned as the source of an item. Removing it would not change what happens in the video.
Kindle: it is an e-reader. The creator pulls it out of her bag. This is an ACTS placement because the creator shows the e-reader. Removing it would change what happens in the video.
DJI microphone: it is a microphone accessory. The creator pulls it out of her bag. This is an ACTS placement because the creator shows the microphone. Removing it would change what happens in the video.
Saint Laurent wallet: it is a wallet. The creator pulls it out of her bag. This is an ACTS placement because the creator shows the wallet. Removing it would change what happens in the video.