what's in my bag

@justinescameraroll

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SoundTikTok sound · original sound - justinescameraroll

Promoted product

Touchland

Discover Touchland’s award‑winning Hand Mists and mood‑boosting Body & Hair Fragrances in vibrant scents—powered by fast‑absorbing formulas and feel‑good ingredients.

5 videos5 creators

Why it worked

The video uses a popular "what's in my bag" format with a relatable "rainy NYC day" theme, subtly integrating multiple Touchland products as essential items. The creator's personal endorsement and the visual appeal of the products contribute to its effectiveness.

Summary

The creator shares the contents of her bag on a rainy New York City day, highlighting several Touchland products including a hair and body mist and two hydrating sanitizers. She also shows an umbrella, a wallet, an e-reader, and lotion.

Structure

1Introduction: What's in my bag?
2Rainy NYC essentials: Umbrella
3Touchland Hair & Body Mist
4

Original caption

Here's what's in my bag, rain or shine! This one is @touchland blush rose hair & body mist & if you're around me, you know how i am about my scents. It's a MUST #touchlandpartner

More from @justinescameraroll

Product placement

Touchland Hair & Body Mist (Acts: Used by the creator to mist herself, described as a summer scent. Removing it would change the content of the video.) Touchland Hydrating Sanitizer (Acts: Shown and used by the creator to sanitize her hands. Described as leaving hands clean but soft. Removing it would change the content of the video.) Umbrella (Appears: Shown as an item in the bag. Removing it would not change the content of the video.) E-reader/Book (Appears: Shown as an item in the bag. Removing it would not change the content of the video.) Lotion (Appears: Shown as an item in the bag. Removing it would not change the content of the video.)

On-screen text

what's in my bag rainy nyc umbrella touchland hair & body mist (blush rose) summer scent for girls that love rose >> +has peptides in it! hydrating sanitizer (leaves your hands clean but soft) *i never have to apply hand lotion after* hydrating sanitizer *it's cute and smells good* hydrating sanitizer $$$ a book. lotion cya!!

Transcript

Here's what's in my bag, rain or shine! This one is @touchland blush rose hair & body mist & if you're around me, you know how I am about my scents. It's a MUST Umbrella obviously Touchland hair & body mist (blush rose) summer scent for girls that love rose >> +has peptides in it! I like lighter floral-ish fruity scents I have a lot of Touchlands This hydrating sanitizer (leaves your hands clean but soft) *i never have to apply hand lotion after* When I'm on my bag charm And I have another wild watermellon *it's cute and smells good* As you can see it's basically $$$ a wallet. a book. need to get a case for it little lotion I like it for my feet when I'm on the train cya!! the bye