Why it worked
The video uses a relatable and humorous situation (a crying baby during a diaper change) combined with a direct, albeit humorous, message about birth control to create engaging content.
Summary
A mother is shown changing her crying baby's diaper. The video includes on-screen text reminding viewers to take their birth control.
Structure
- 1Baby crying during diaper change
- 2Mother attempts to change diaper
- 3On-screen text appears as a reminder
- 4Mother continues diaper change
On-screen text
Let this be your reminder to take your birth control Yellow heart