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All breakouts
143Silent UGCOther hookEcommerce
Hook
omgggggg 😍🐆
@shopcinnamonthrift
1.8K followers · usually 1.2K views a post
Views
172.7K
Likes
38.2K
Comments
214
Shares
2.3K
Why it worked
The video taps into the popular 'thrift haul' aesthetic, using a high-energy, relatable reaction to a unique vintage find to drive engagement.
Summary
A creator shows off a thrifted leopard print silk top they found while shopping. The video focuses on the quality of the fabric and the design of the garment.
Structure
- 1Creator browses clothing rack
- 2Picks up leopard print top
- 3Shows front and back of garment
- 4Zooms in on the brand tag
Product placement
Riazee Boutique (appears on clothing tag; removing it would not change the video as it is just a brand label on a thrifted item).
On-screen text
pure silk 😭
Original caption
omgggggg 😍🐆 #thrift #thriftfind #thrifthaul #thriftwithme #leopardprint
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