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32.8OtherOther hookLifestyle
Hook
sugarclayasmr
@sugarclayasmr
17.3K followers · usually 21.9K views a post
Views
690.5K
Likes
162.7K
Comments
565
Shares
34.2K
Why it worked
The video likely performed well due to the combination of popular aesthetic trends (cute characters, pastel colors, ASMR) and the satisfying visual and auditory experience of wax cracking. The "pusheenicorn" theme taps into existing fandoms, while the cracking action provides a unique sensory appeal.
Summary
The video showcases several "pusheenicorns" made of clay, which are then cracked open. The creator demonstrates the cracking process on different designs, including "original," "mermaid," "dragon," and "fashion" themed pusheenicorns, highlighting the ASMR aspect of the cracking sounds.
Structure
- 1Introduction of pusheenicorns
- 2Demonstration of cracking the 'original' pusheenicorn
- 3Demonstration of cracking the 'mermaid' pusheenicorn
- 4Demonstration of cracking the 'dragon' pusheenicorn
- 5Demonstration of cracking the 'fashion' pusheenicorn
On-screen text
sugarclayasmr
asmr
pusheenicorns clay
wax cracking
original 🌈
mermaid 🧜♀️
dragon 🐉
fashion 🎀
Original caption
these pusheen unicorns turned out SO cute 🥰 🦄🌈🐉🧜♀️🎀 #asmr #claycracking #waxcracking #pusheen #unicorn
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