Why it worked
The video taps into a relatable, shared experience of time passing and personal change since the pandemic, using a common "glow-up" or "time progression" format with a self-deprecating twist that makes it humorous and engaging.
Summary
This video shows a series of photos of the creator from 2020 to 2026, depicting a progression of their appearance and mood. The text overlay indicates a negative sentiment, suggesting a worsening state over the years since COVID-19.
Structure
- 1Introduction: "me every year since covid: (but its BAD)"
- 22020: Initial state
- 32021: Change in appearance
- 42022: Further changes
- 52023: Another year passes
- 62024: Continued evolution
- 72025: Approaching the present
- 82026: Future projection
On-screen text
me every year since covid:
(but its BAD)
2020
2021
2022
2023
2024
2025
2026