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Hook
Reply to @🦢𝐏𝐚𝐫𝐤𝐚𝐫 I had to exercise such control over myself to not eat this 🤤
@laundrywithhsh
60.5K followers · usually 40.0K views a post
Views
1.7M
Likes
113.2K
Comments
1.3K
Shares
14.8K
Why it worked
The video taps into the popular 'oddly satisfying' and 'CleanTok' trends by creating a visually interesting and unusual 'laundry cake' that mimics a food item. The use of a common household product in an unexpected way generates curiosity and shareability.
Summary
The video shows a person creating a "Dubai chocolate laundry cake" by mixing Ariel detergent with other ingredients in a mold. The mixture is then placed in a washing machine drum and appears to be washed.
Structure
- 1Mixing Ariel detergent with other ingredients
- 2Forming the mixture into a cake shape
- 3Placing the 'cake' into a washing machine
- 4Washing the 'cake' in the machine
Product placement
Original caption
Replying to @🦢𝐏𝐚𝐫𝐤𝐚𝐫 I had to exercise such control over myself to not eat this 🤤 #laundry #CleanTok #oddlysatisfying #arieldetergent #powder
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