Why it worked
The video taps into the popular 'morning routine' trend and visually appealing drink-making process, making it relatable and satisfying to watch.
Summary
The creator demonstrates their morning routine by making a layered blackberry pie matcha drink. They combine blackberry syrup, matcha, milk, and whipped cream in a cup, then stir and enjoy the beverage.
Structure
- 1Preparing the blackberry layer
- 2Adding matcha and milk
- 3Topping with whipped cream
- 4Stirring and enjoying the drink
Product placement
Monin Blackberry Syrup: ACTS - used to add flavor to a drink. Removing it would change the drink's flavor profile.
NAOKI Fine Japanese Matcha: ACTS - used to make a matcha drink. Removing it would change the drink's flavor and color.
Trigell Whipped Cream: ACTS - used as a topping for the drink. Removing it would change the drink's appearance and taste.
Lactose Free Milk: ACTS - used as an ingredient in the drink. Removing it would change the drink's consistency and taste.