pov: i'm about to make you the

@reelpages

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SoundTikTok sound · original sound - ESANG

View velocity

+4.7K views over 7.9d · ~600/day · 7 observations

Promoted product

Moli Matcha

Why it worked

The video leverages the aesthetic appeal of a layered matcha latte, combined with a popular sound and clear demonstration of the product, to create a visually satisfying and shareable piece of content.

Summary

The video demonstrates how to make a visually appealing matcha latte using Moli Matcha powder. It highlights the product's consistent flavor and its new 100g packaging.

Structure

1Making a matcha latte
2Showing Moli Matcha packaging
3Opening the matcha powder
4Sifting matcha into a bowl
5Whisking matcha with water
6

Original caption

so so inlove with this matcha powder!!! flavor is consistent everytime and makes the prettiest microfoam!! and i love that it now comes in a 100g bag! tasting notes: smooth, creamy, vegetal and slightly umami @Moli Matcha #matcha #matchalatte #matchapowder #matchatok #matchatea

More from @reelpages

Product placement

Moli Matcha (ACTS): The video shows the preparation of a matcha latte using Moli Matcha powder. The creator explicitly states they are using it and demonstrates its use in making the drink. Removing it would change the video's content. Moli Matcha (APPEARS): The brand name and logo are visible on the packaging. Removing it would not change what happens in the video.

On-screen text

pov: i'm about to make you the prettiest matcha you'll ever see -'-o-. moli matcha now comes in a 100g bag! Ceremonial Grade | 100g it's not a drink, IT'S A MOOD. @moli.matcha

Transcript

so so inlove with this matcha powder!!! flavor is consistent everytime and makes the prettiest microfoam!! and i love that it now comes in a 100g bag! tasting notes: smooth, creamy, vegetal and slightly umami @Moli Matcha #matcha #matchalatte #matchapowder #matchatok #matchatea

i fear im exactly the target market of this collab 😮‍💨 @CHAGEE Philippines fin

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