Loading video…
All breakouts
22.4Talking HeadResult / Flex hookEntertainment
Hook
Kobe was different 🔥
@espn
60.5M followers · usually 106.7K views a post
Views
2.4M
Likes
200.8K
Comments
2.0K
Shares
2.9K
Why it worked
The video likely resonated due to the strong emotional connection fans have with Kobe Bryant and the nostalgia associated with legendary players like Michael Jordan and LeBron James. The fast-paced editing and focus on iconic moments create an engaging and shareable piece of content for basketball enthusiasts.
Summary
The video shows a compilation of basketball plays, featuring Michael Jordan and LeBron James, with on-screen text highlighting Kobe Bryant's unique talent. It contrasts legendary players' skills in a fast-paced montage.
Structure
- 1Introduction of Kobe's distinctiveness
- 2Michael Jordan's iconic plays
- 3LeBron James's powerful dunks
- 4Compilation of game highlights
- 5Focus on player skill and performance
Product placement
ESPN: it appears as a watermark on the video footage. Removing it would not change what happens in the video.
On-screen text
Kobe was different
MICHAEL JORDAN
Original caption
Wait for it 😮💨 #NBA #basketball #kobe #espnedits
More from @espn
More breakout videos from this creator.
