BBC SPORT

The content leverages a significant sporting event (Champions League elimination) to engage a passionate fanbase. The use of direct quotes from a key player adds emotional weight and authenticity, driving engagement through shared disappointment and discussion.

This slideshow reports on Celtic's elimination from the Champions League after a loss to LASK. It includes match statistics and quotes from player Callum McGregor reflecting on the team's performance.

BBC SPORT: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing. Removing it would not change what happens in the video. BBC SPORT is a news outlet that provides sports coverage. It is not being promoted here. CELTIC FC FOUNDATION: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing. Removing it would not change what happens in the video. CELTIC FC FOUNDATION is a charity organization. It is not being promoted here. RESPECT: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing. Removing it would not change what happens in the video. RESPECT is a UEFA campaign. It is not being promoted here. CLIMACOOL: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing. Removing it would not change what happens in the video. CLIMACOOL is a brand of sportswear. It is not being promoted here. AMAZON PRIME: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing. Removing it would not change what happens in the video. AMAZON PRIME is a video streaming service. It is not being promoted here.