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16.1Silent UGCProblem Callout hookLifestyle
Hook
It's the last week of the month and you need groceries in Germany
@rxviro
13.6K followers · usually 1.7K views a post
Views
26.8K
Likes
947
Comments
29
Shares
26
View velocity
+4.4K views over 6.1d · ~713/day · 5 observations
Promoted product
Pfandstation
Why it worked
The video demonstrates a practical and relatable experience of using a reverse vending machine in Germany, which is a common practice there but might be novel to international viewers. The creator's positive reaction and the clear display of earnings add to the appeal.
Summary
The creator is in a German supermarket and uses a "Pfandstation" (reverse vending machine) to return plastic bottles. The machine displays the amount of money earned from the returned bottles.
Structure
- 1Creator enters supermarket with grocery bags
- 2Creator approaches Pfandstation
- 3Creator inserts bottles into the machine
- 4Machine displays earnings
- 5Creator reacts happily
Product placement
Original caption
This was my first time using the Pfandstation.😂 I got €10 for my plastic bottles 🤩😅 #lifeingermany #pfand #studyabroad
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