SPEND THE DAY W/ ME as a male nurse on his day off

@claresonkhanyile

70.2K followers · usually 13.8K views a post

Views

634.0K

Likes

9.3K

Comments

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SoundTikTok sound · original sound - claresonkhanyile

Promoted product

PEP Account

PEP, South Africa's largest single brand retailer offering affordable, good quality clothing, footwear & homeware with a range of mobile and financial services

Why it worked

The video effectively blends a relatable 'day in the life' vlog with a subtle promotion of the PEP account. It appeals to viewers by showcasing personal fitness goals and then offering a practical, accessible solution for purchasing desired items, making the promotion feel integrated rather than forced.

Summary

The creator, a male nurse on his day off, visits a PEP CELL store to purchase items using his PEP account. He then goes to the gym to work out, showcasing his new gear and the benefits of using the PEP account for lifestyle upgrades.

Structure

1Introduction as a nurse on a day off
2Visit to PEP CELL store
3Workout session at the gym
4Discussion of PEP account benefits

Original caption

Payday can wait, the gains can’t 💪🏾 Putting the new gear to work at the gym today. Upgrading your lifestyle shouldn't have to wait until payday. Shop on your PEP account, enjoy more ways to pay with PEP, and upgrade your routine today 💳💛💙 #PEPAccount

More from @claresonkhanyile

Product placement

PEP CELL: This is a retail store that sells phones and tech. It appears on screen and is the location where the creator uses their PEP account. Removing it would change the context of the video. It ACTS as the place of purchase. Pep account: This is a payment method or store credit account offered by PEP. The creator uses it to purchase items and discusses its benefits. Removing it would change the narrative of the video. It ACTS as a payment method. Smartwatch: The creator wears a smartwatch and checks it during the video. It appears on screen and its functionality (activity tracking) is implied. Removing it would slightly change the visual context but not the core narrative. It APPEARS. Headphones: The creator wears headphones throughout the video. They appear on screen and are used for listening to music during workouts. Removing them would slightly change the visual context but not the core narrative. They APPEAR.

Call to action

Shop on your PEP account, enjoy more ways to pay with PEP, and upgrade your routine today 💳💛💙

On-screen text

SPEND THE DAY W/ ME as a male nurse on his day off PREVIOUSLY PHONES & TECH PREVIOUSLY

Transcript

How's been a day with me as a male nurse on his day off. I'm actually tired of having the arms off a 12-year-old at this big age. So we're gonna fix that. On the previous episode, Clareson managed to get his tech sorted. And now it's time to put in the hours. And granted, I don't have the money to pay for these immediately, but there's a Pep store account card. I absolutely love this card and I use it intentionally because upgrading your lifestyle doesn't always have to mean you have a lot of money in your account. But that's it for today. Thank you so much for watching. I will see you guys on the next one. Bye.