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Hook
25 YEARS OF MAGIC Harry Potter
@rooks_contellation
3.9K followers · usually 290 views a post
Views
33.8K
Likes
2.5K
Comments
8
Shares
794
Promoted product
Harry Potter movies
Why it worked
Leverages nostalgia for a beloved franchise and a specific, attractive price point to encourage a communal viewing experience.
Summary
Regal is bringing back all 8 Harry Potter movies for $9.75 a ticket this fall. The post encourages viewers to gather friends and experience the magic on the big screen.
Structure
- 1Announcement of Harry Potter movies returning
- 2Price and details of the screenings
- 3Call to gather friends and experience the magic
- 4Call to action to learn more
Product placement
Regal: APPEARS - a cinema chain, its name is mentioned as the venue for the screenings. Removing it would not change what happens in the video, as the core event is the Harry Potter movie marathon. Harry Potter: ACTS - the movies are being shown. Removing them would change the video's purpose. Regal: ACTS - the cinema chain is where the movies are being shown. Removing it would change the video's purpose.
Original caption
Pack your trunks and grab your broomsticks! Regal is bringing all 8 Harry Potter movies back to the big screen this fall, and tickets are fittingly just 9 dollars and 3 quarters ($9.75) each. Whether you're a Gryffindor, Slytherin, Ravenclaw, or Hufflepuff, gather your movie marathon crew and experience the magic where it belongs—on the giant screen! 🍿✨ Which Harry Potter film are you rewatching first? Let us know in the comments below! 🧙♂️👇 @Regal @Harry Potter #BackToHogwarts #HarryPotter #RegalCinemas #WizardingWorld #HarryPotterMarathon