POV: When freedom from cords and hoses is as simple as slide and click.

@dewalttough

382.4K followers · usually 30.8K views a post

Views

523.4K

Likes

17.9K

Comments

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SoundTikTok sound · original sound - dewalttough

Promoted product

DEWALT ATOMIC Fabrication Tools

Built to change the way you work — The students at Western Welding Academy tried out our game-changing lineup of ATOMIC™ 20X MAX* grinders and experienced the power and performance firsthand. Through hands-on training with our latest innovation, we aim to set the next generation of tradespeople up for success as they start their welding careers.

Why it worked

The video effectively demonstrates the product's key benefit (cordless freedom and ease of use) through clear visuals and a satisfying cutting action, making it appealing to a DIY or professional audience.

Summary

The video showcases the DEWALT ATOMIC 20V MAX* Fabrication Tools, demonstrating their ease of use and cordless freedom for cutting metal. The creator highlights the "slide and click" mechanism for attaching accessories and the tool's effectiveness in generating sparks while cutting.

Structure

1Showcasing the DEWALT ATOMIC tool with various attachments
2Demonstrating the "slide and click" mechanism
3Cutting metal with the tool, producing sparks

Original caption

POV: When freedom from cords and hoses is as simple as slide and click. Link in bio. ATOMIC™ 20V MAX* Fabrication Tools #DEWALTTough #DEWALT

More from @dewalttough

Product placement

DEWALT (ACTS - it is a power tool that is operated to cut metal, and removing it would change what happens in the video), DEWALT Tough (APPEARS - it is a hashtag, and removing it would not change what happens in the video), ATOMIC™ 20V MAX* Fabrication Tools (ACTS - it is a line of power tools that are operated to cut metal, and removing it would change what happens in the video)