Why it worked
The post likely resonated with viewers experiencing similar frustrations with healthcare and insurance, tapping into a shared grievance and potentially going viral due to its relatable and emotionally charged message.
Summary
The creator expresses frustration with insurance companies declining Fluticasone Propionate, questioning why they are gatekeeping ICS inhalers. The post uses text overlays on a photo of the creator with a dramatic expression.
Structure
- 1Expressing frustration with insurance denials
- 2Questioning the gatekeeping of ICS inhalers
- 3Demanding direct communication with pharma
On-screen text
IF INSURANCE DECLINES
FLUTICASONE
PROPIONATE ONE MORE
TIME IMMA SPEAK TO
PHARMA MYSELF ITS
JUST AN ICS INHALER
WHY ARE YOU
GATEKEEPING IT