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All breakouts
40.3Talking HeadStory Open hookLifestyle
Hook
Starting my Saturday with a very dear client. Absolutely stunning. So chic.
@duarte.menezes5
94.6K followers · usually 15.4K views a post
Views
467.9K
Likes
10.8K
Comments
239
Shares
1.6K
Promoted product
hair styling service
Why it worked
The video showcases a high-end, aspirational hairstyle and the skill of the stylist, appealing to viewers interested in glamour and sophisticated beauty transformations. The soft-sell approach, focusing on the aesthetic and timelessness of the style, makes it feel less like a direct advertisement and more like an inspirational showcase.
Summary
A hair stylist is shown giving a client a voluminous and chic hairstyle. The video emphasizes the timeless and elegant nature of the style, suggesting it is a statement of status.
Structure
- 1Stylist begins working on client's hair
- 2Stylist styles hair with blow dryer and curling iron
- 3Stylist applies hairspray
- 4Stylist finishes styling and client is shown
- 5Stylist poses and gestures
Call to action
DM
Original caption
Starting my Saturday with a very dear client. Absolutely stunning. So chic. A beautifully voluminous hairstyle that never goes out of style. This timeless look is more fashionable than ever — elegant, sophisticated, and a true statement of status. Some styles simply never fade. They evolve, become even more iconic, and continue to define elegance. DM
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