hexalab tech

@hexalab.tech

12.6K followers · usually 4.5K views a post

Views

60.8K

Likes

1.8K

Comments

17

Shares

158

SoundTikTok sound · Raya (Slowed)

View velocity

+38.3K views over 4.4d · ~8.7K/day · 4 observations

Promoted product

ihatepdf.site

Why it worked

The post leverages a relatable experience of job rejection and transforms it into an inspiring story of turning a setback into an entrepreneurial opportunity, creating a compelling narrative that resonates with viewers.

Summary

A user shares an email rejecting their job application from iLovePDF. In response, they created a competing website called "I Hate PDF" which offers similar PDF services, turning a rejection into a creative venture.

Structure

1Rejection email from iLovePDF
2User creates a competing website 'I Hate PDF'
3The new site offers similar PDF services
4This is presented as a creative response to rejection
5Call to check caption for more info

Product placement

Original caption

Seorang pelamar kerja mendapat penolakan dari iLovePDF untuk posisi Software Development Team Lead. Alih-alih kecewa, ia malah membuat situs tandingan bernama ihatepdf.site. Situs tersebut hadir sebagai respons kreatif atas penolakan tersebut. Dengan nama yang ironis, “I Hate PDF”, platform ini menawarkan layanan serupa untuk mengelola file PDF. Banyak yang menganggap langkah ini sebagai contoh bagus bagaimana kegagalan bisa diubah menjadi motivasi. Alih-alih menyerah, sang pembuat justru menciptakan produk sendiri. Kisah ini cepat menyebar di media sosial karena dianggap lucu sekaligus inspiratif. Netizen memuji sikap produktif orang tersebut dalam menghadapi penolakan.

More from @hexalab.tech

More breakout videos from this creator.

iLovePDF: ACTS - it is a company that processes job applications and provides PDF-related services. Removing it would change the context of the rejection email. It also appears as a brand name on the rejection email. Removing it would change the context of the rejection email. hexalab.tech: APPEARS - it is the creator's handle/brand, displayed on the image. Removing it would not change the content of the rejection email or the story being told about the rejection. ihatepdf.site: ACTS - it is presented as a website created in response to the rejection, offering similar services to iLovePDF. Removing it would change the story being told about the creator's response.

Call to action

cek caption!

On-screen text

hexalab tech Your update from iLovePDF I PDF Software Development Team Lead iLovePDF Barcelona, Catalonia, Spain Applied on Jan 7 Thank you for your interest in the Software Development Team Lead position at iLovePDF. After careful consideration, we have decided not to move forward with your application process, but we truly appreciate your time and interest in iLovePDF. Best regards, iLovePDF @hexalab.tech DITOLAK ILOVEPDF, ORANG INI MALAH BIKIN SITUS SAINGAN "I HATE PDF" cek caption!