Product placement
Vaseline: A brand of skincare products. It appears as a product in a pop-up store display and is mentioned as a pop-up store to visit. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific product being highlighted. Crocs: A brand of footwear and apparel. It is shown in a pop-up store display and mentioned as a pop-up store to visit. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific product being highlighted. Häagen-Dazs: A brand of ice cream. It is mentioned as a pop-up store to visit. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific product being highlighted. ILLIT: A K-pop group. Their character pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. The Beatles: A music group. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. NEXZ: A K-pop group. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. Kodak: A brand of photography products and services. Their studio is featured as an open event. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event being highlighted. Rang & Eokuri: Characters associated with Ahn Hyo Seop. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. Detective Crew: A character franchise. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. N:DVERSE: A character franchise. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. Dearlit: A character franchise. Their pop-up store is featured. Their presence is incidental to the main topic of pop-up stores in Seoul, but it is a specific event related to them. Olive Young: A South Korean health and beauty retail chain. Several pop-up stores are located within Olive Young stores. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a location for several featured pop-ups. Hyundai Department Store: A South Korean department store chain. Several pop-up stores are located within Hyundai Department Store locations. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a location for several featured pop-ups. AK Plaza: A South Korean department store. Several pop-up stores are located within AK Plaza locations. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a location for several featured pop-ups. Lotteworld Mall: A shopping mall in Seoul. A pop-up store is located there. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a location for a featured pop-up. HYBE: A South Korean entertainment company. A pop-up store is located at their building. Its presence is incidental to the main topic of pop-up stores in Seoul, but it is a location for a featured pop-up.