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358Talking HeadOther hookLifestyle
Hook
New at deichmann
@gabriela.dsk
3.9K followers · usually 8.4K views a post
Views
3.0M
Likes
310.5K
Comments
352
Shares
55.5K
View velocity
+151.5K views over 6.3d · ~24.2K/day · 6 observations
Promoted product
Deichmann
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Why it worked
The video likely worked by tapping into fashion trends and aspirational lifestyle content, showcasing a popular retail brand and a relatable desire for shopping and social activities.
Summary
The creator is trying on a pair of black boots in a Deichmann shoe store. The video showcases new arrivals at the store, with the creator expressing a desire to shop and party.
Structure
- 1Showcasing new boots at Deichmann
- 2Creator tries on boots
- 3Expressing desire to shop and party
Product placement
Deichmann: ACTS - it is a shoe store where the creator is shopping for boots. Removing it would change the context of the video.
On-screen text
New at deichmann
Original caption
#deichmann #boots #outfitinspo
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