winding down with

The video succeeds by integrating the product into an aesthetic, relatable 'night routine' format, making the promotion feel like a natural part of the creator's lifestyle rather than a forced advertisement.

The creator shows a relaxing night routine that features the consumption of a Poppi prebiotic soda. The video highlights the drink as a part of her wind-down process.

Poppi (a prebiotic soda): It ACTS as it is poured into a glass and consumed as part of the creator's night routine. Removing it would change the video as it is the central focus of the partnership. LG (refrigerator): It merely APPEARS as the appliance the creator opens to retrieve the drink. Removing it would not change the video.