Why it worked
The video likely worked by using a common fitness trope: demonstrating exercises that target specific body parts and offering contrasting results. The use of text overlays to convey the message directly and concisely is also a common and effective strategy on platforms like TikTok.
Summary
The video shows a woman performing exercises on a yoga mat. The on-screen text contrasts two movements, suggesting one makes the waist bigger and the other makes it smaller.
Structure
- 1Woman starts exercise
- 2On-screen text: "this is making ur waist bigger"
- 3Woman performs a different exercise
- 4On-screen text: "this makes it smaller"
On-screen text
this is making ur waist bigger
this makes it smaller