@shereinabdelhady — 48x breakout

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being strong is cool...

@shereinabdelhady

920.7K followers · usually 15.4K views a post

Views

738.4K

Likes

163.4K

Comments

1.1K

2.6K

Why it worked

The video likely resonated due to its relatable and positive portrayal of the gym community, focusing on mutual support and encouragement rather than just individual performance. The relatable scenarios of asking for help and learning new skills, combined with an uplifting message, likely drove engagement.

Summary

The video showcases instances where gym-goers help each other with exercises and learn new techniques. It highlights the supportive community aspect of fitness, emphasizing that being strong is cool, but helping others find their strength is even cooler.

Structure

1Demonstrating strength and helpfulness
2Asking for and receiving help with exercises
3Learning new techniques
4Encouraging others to overcome challenges
5Celebrating mutual support in fitness

Product placement

TORQUE (appears, removing it does not change what happens in the video) ADIDAS (appears, removing it does not change what happens in the video) ELEIKO (appears, removing it does not change what happens in the video) PUREGEAR (appears, removing it does not change what happens in the video) LIFE FITNESS (appears, removing it does not change what happens in the video) TRX (appears, removing it does not change what happens in the video) YOUNGLA (appears, removing it does not change what happens in the video) YoungLA for Her (appears, removing it does not change what happens in the video) KAGED (appears, removing it does not change what happens in the video)

On-screen text

being strong is cool... but being the person people feel comfortable enough to ask for help is even cooler. "Can you do me a huge favor?" "Could you look at my hip thrust?" "Yeah of course!" "I feel like I'm doing something wrong" "Yeah" "When you start the other exercise..." "The one you do over there..." "I'd like to know!" "The landmine ones?" "Yeah!" "Excuse me" "this is a really weird question but can you teach me how to deadlift?" "Sure!" "It's really random but I saw you doing it & I lowkey wanna learn it!" "This is your ladder?" "OMG" "Why?" "I wanna learn new techniques" "I got you!" *gets nervous and looks at me* "You can do hard things" "I know you can do it" "Let's go" "YES!" real strength is helping others find theirs 🫶🏼💪🏼