pov: that unshakeable feeling when you can finally return your coach's serve (after 99 tries)

@drewbaysa

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SoundTikTok sound · original sound - drewbie ˘͈ᵕ˘͈

Promoted product

Selsun Blue

Go to work, attend social gatherings, work out at the gym, enjoy the activities you love with head-over-heels dandruff-free confidence. Using the power of Selenium Sulfide 1%, Selsun Blue attacks the root source of dandruff to keep the hair and scalp free from white flakes.

2 videos2 creators

Why it worked

The video effectively uses a relatable "struggle and triumph" narrative in tennis to capture attention, then seamlessly transitions to a problem-solution format for hair care, showcasing specific product benefits and ingredients that resonate with viewers seeking scalp health and smooth hair.

Summary

The creator shares her journey of finally mastering a tennis serve and then transitions to discussing her hair care routine. She highlights three Selsun Blue shampoos, explaining their benefits for different hair concerns like itchiness, dryness, and smoothness, emphasizing their role in maintaining a healthy, flake-free scalp.

Structure

1Achieving a tennis serve milestone
2Transitioning to hair care routine
3

Original caption

really hope my coach doesn’t see this 🙂‍↔️ unshakeable on the court, unshakeable with my scalp thanks to @Selsun Blue Philippines #selsunblueph #ichooseblue

More from @drewbaysa

Product placement

Selsun Blue (ACTS - used to wash hair, results in smooth/healthy/dandruff-free hair, removing it would change the video's focus on hair care; removing it would change the video's focus on hair care) Selsun Blue PRO-X Extra Strength Anti-Dandruff Shampoo (ACTS - shown being dispensed and used, described as treating itchy scalp, removing it would change the video's focus on hair care) Selsun Blue PRO Extra Moisturizing Anti-Dandruff Shampoo (ACTS - shown, described as for hydration, removing it would change the video's focus on hair care) Selsun Blue PRO 2-in-1 Anti-Dandruff Shampoo (ACTS - shown, described as for smoother hair, removing it would change the video's focus on hair care) Watsons (APPEARS - a retail store where the product is available, removing it would not change what happens in the video)

On-screen text

pov: that unshakeable feeling when you can finally return your coach's serve (after 99 tries) I'M UNSHAKEABLE! PRO-X Extra Strength Anti-Dandruff Shampoo For itchy scalp SELENIUM SULFIDE 1% FRENCH HONEY EXTRACT MENTHOL PRO Extra Moisturizing Anti-Dandruff Shampoo For dry and damaged hair For Hydration PRO 2-in-1 Anti-Dandruff Shampoo For Normal Hair For Smoother Hair Available at Watsons in 120ml and 200 ml variants

Transcript

really hope my coach doesn’t see this 🙂‍↔️ unshakeable on the court, unshakeable with my scalp thanks to @Selsun Blue Philippines #selsunblueph #ichooseblue I'M UNSHAKEABLE! That felt amazing But you know what else makes me unshakable? Not worrying about myself. Let me show you how I keep my hair dandruff-free, smooth & healthy hair I've talked about this shampoo since forever, this is Selsun Blue As someone who's always outdoors playing sports, always active, always sweating and dealing with an oily scalp, I need a shampoo that puts up a fight. I always use the PRO-X Extra Strength For itchy scalp And for anyone who needs some extra help It's got Selenium Sulfide 1% to fight flakes and prevent them from coming back French Honey Extract to moisturize and Menthol for a cooling, soothing feel Of course, I've also got the PRO Extra Moisturizing For Hydration And the PRO 2-in-1 For Smoother Hair If you want to try those, look at them Soft, smooth, and flake-free Exactly what my scalp needed Trust me, your scalp will thank you I choose blue I choose Selsun Blue for unshakable confidence today