#NEOSTRATApartner

@kelseysoles

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SoundTikTok sound · original sound - kelseysoles

Promoted product

NEOSTRATA Foaming Glycolic Wash

Daily glycolic acid cleanser that exfoliates as it cleans. NeoStrata Foaming Glycolic Wash removes impurities and smooths skin. Shop Ireland.

Why it worked

The video effectively positions a common skincare problem (rough skin) and offers a simple, integrated solution (using a specific exfoliating cleanser). By highlighting the brand's scientific heritage and the product's active ingredient, it builds credibility and subtly encourages adoption.

Summary

The creator shares a "glow up tip" suggesting that rough skin might be due to a lack of consistent exfoliation. She demonstrates using the NEOSTRATA Foaming Glycolic Wash as a way to incorporate exfoliation into the cleansing step of a skincare routine.

Structure

1Introduce the problem of rough skin despite using serums.
2Suggest exfoliation as a missing step.
3Demonstrate using NEOSTRATA Foaming Glycolic Wash during cleansing.
4

Original caption

This step might change your skincare routine!! If your skin still feels rough, it might be time to rethink how you exfoliate. #NEOSTRATApartner @NEOSTRATA

More from @kelseysoles

Product placement

NEOSTRATA (brand): appears as a watermark and on product packaging. Its products are used in the video. Removing it would change the video's context and product focus. NEOSTRATA Foaming Glycolic Wash (product): is demonstrated and used by the creator. It acts as a cleanser and exfoliator. Removing it would remove the core action of the video.

Call to action

Check out the link in my bio.

On-screen text

#NEOSTRATApartner GLOW UP TIP your routine might be missing consistent exfoliation

Transcript

If your skin is still feeling rough no matter how many serums you buy, this might be why. Whenever people want smoother skin or smaller looking pores, they start looking for a new serum. But what if we just made exfoliation a consistent part of our routine? What's a step we already do? Cleanse. This is Neostrata foaming glycolic wash and it uses 18% glycolic acid to exfoliate dead skin cells while you cleanse. This helps improve texture and makes your skin smoother over time. Neostrata was actually founded by the dermatologist that discovered glycolic acid, so they've been doing this longer than anyone. If you've been wondering why your skin still feels rough after spending money on expensive treatments, you might just need to upgrade your exfoliation routine. My favorite is with this cleanser which is linked in my bio. It's actually founded by the dermatologist that discovered glycolic acid, so they've been doing this longer than anyone. If you've been wondering why your skin still feels rough after spending money on expensive treatments, you might just need to upgrade your exfoliation routine. My favorite is with this cleanser which is linked in my bio.