The vibe I'm bringing to this academic year

@roos_lisamarie

20.5K followers · usually 14.7K views a post

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SoundTikTok sound · Venus and Flower

Promoted product

Logitech Lift Mouse

Shop Lift Vertical Mouse. Features soft textured grip, easy reach quiet buttons, natural handshake position, silent scroll, and made for small to medium hands.

Why it worked

The video effectively combines aesthetic appeal with a clear promotional message for Logitech products, leveraging the popular 'study aesthetic' trend on TikTok to drive interest in the sale.

Summary

The video showcases a collection of aesthetic study essentials for the academic year, including a personalized laptop case, pens, a Stanley tumbler, notebooks, and a pink Logitech Lift Mouse. It highlights a "Logi Work Deal Days" promotion for Logitech products ending on September 11th.

Structure

1Introduction of study essentials
2Personalized laptop case and accessories
3Stanley tumbler and pens
4Notebooks and planner

Original caption

POV: bringing my “productive but make it cute” energy into this academic year 🎀 library days, pretty notes, coffee runs & my Logitech Lift Mouse obviously 🪽🖱️ Logi Work Deal Days are on until September 11 👀 #studytok #studytip #studymotivatio #ad #logiworkdealdays @Logitech

More from @roos_lisamarie

Product placement

Stanley: ACTS - it is a tumbler that holds drinks, visible in the video. Removing it would change the aesthetic of the items shown. Logitech Lift Mouse: ACTS - it is a computer mouse that is shown and mentioned as part of the "academic year vibe" and a "Logi Work Deal Days" promotion. Removing it would change the promotional aspect of the video. Logitech: ACTS - it is the brand of the mouse, mentioned in the promotion. Removing it would change the promotional aspect of the video.